LEWIS is a full-service marketing agency for the biggest event of the year.
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LEWIS provides integrated PR, marketing and digital services to drive tangible results for clients around the world.
Our agile approach allows brands to adapt to market opportunities and win the war for relevance.
Consistently named as one of the industry's fastest-growing agencies, LEWIS has 550+ employees across 29 offices throughout Asia, Europe and North America.
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OUR CLIENTS
Our clients are our lifeblood. What gets us excited? Launching innovative, creative campaigns that generate buzz and increase ROI. From B2B tech giants to popular consumer brands, our integrated marketing services are uniquely tailored to solve your brand's needs. Ready to team up?
STAND OUT AT CES
For many brands, prepping for CES is a year-long process, while others only have a few months to plan and execute a program. If you’re looking to differentiate your products and services at the event, raise brand awareness and drive consideration, LEWIS has the expertise and personnel to deliver results. Below are just a few of the bundled service offerings specific to CES that will ensure you see the most out of your tradeshow investment.
LEWIS’ deep-rooted expertise in strategic PR counsel, planning and outreach can ensure your brand’s message breaks through the noise at CES. This includes developing PR materials for the event such as press releases, press kits, and/or bylined articles.
Ahead of the event, the agency will analyze existing messaging and brand narratives to develop a competitive audit. The output of the research informs crisp, powerful key messaging that is incorporated into brand/product stories, spokesperson training, online channels, and more.
Our team can support the development of a strategic social planning calendar that amplifies pre-/post-/live-event social engagement opportunities. Our digital and media experts can also develop robust web properties and a channel-agnostic media plan to target key influencers as well as decision-makers.
Our creative team and content strategists will work with you to ideate creative themes, campaigns and content for CES. LEWIS’ production team can support the development of videos, blog posts, data reports, bylined articles, case studies, ebooks and editing of whitepapers, data sheets, etc.
LEWIS can support your marketing team with onsite support across event production and logistics, creative and experiential activations, content development, social media support, influencer and talent management, and more.
OUR WORK
At CES 2019, team LEWIS was tasked with helping Groove X launch its first product to the U.S. market. LOVOT, the brand’s robot who just wants to love stole the hearts and stories of media at CES. With LEWIS' help, the cuddly robot incited a flurry of feature stories and social media posts from top-tier media.
LEWIS’ outreach began just a few weeks prior to the start of CES where the team worked quickly to secure in-booth meetings as well as interviews at Groove X’s suite at the Aria Hotel. In total, the LEWIS team helped cement LOVOT as the robot to see at CES 2019, resulting in 350+ media placements, 25 tier-one media placements, 60+ media stop-bys at the Unveiled booth and The Verge “Best of CES” Winner in Robotics.
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CASE STUDY: JABRA
CES 2018 was an important event for Jabra. In addition to the launch of its new innovative over-the-ear headphones, the event served as the kick-off for the 150-year anniversary celebration of Jabra’s parent company, GN.
Two months before the show it was confirmed that the new product wouldn't be ready. Ensuring Jabra would not be overlooked, LEWIS fast tracked a creative media plan with strategic messaging to engage key reporters before they hit the show floor. The team developed pre-conference video content, drafted CES award submissions, engaged journalists at media events, distributed press kits, and aggressively pitched reporters before, during and after the event.
On the day of launch, the team secured 15 pieces of coverage, including Digital Trends, Gizmodo, CNET, and Gear Diary. In total, LEWIS’ CES outreach generated 94 pieces of coverage reaching more than half a billion readers. Jabra also won 12 Best of CES awards, including awards from USA Today and Android Central. The team continued to generate coverage for Jabra after the event.
CASE STUDY: ECOVACS
ECOVACS Robotics, a Chinese manufacturer of robotic vacuum cleaners, was new to the U.S. market with virtually zero brand recognition. The engagement kicked off with the goal of building brand momentum leading up to CES 2017. LEWIS launched a reviews programs to introduce ECOVACS to the market while driving interest going into the holiday season.
Within three months, the best-selling robotic vacuum on Amazon for Black Friday was an ECOVACS. The stage was set for CES where LEWIS secured 49 pieces of coverage, including top-tier hits from USA Today, Wired, PC World, CNET and more. ECOVACS was also featured in 12 ”Best of CES” and “Coolest Gadgets of CES” roundups
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